Where to buy makeup, skincare & perfume cheaply in Switzerland
Updated June 2026 · A practical guide for shoppers in Switzerland
The short version
- Prestige beauty (makeup, perfume): compare Sephora, Marionnaud and Douglas — sales + loyalty points matter.
- Everyday skincare & drugstore brands: Coop City, Manor, and online shops like Notino.
- Best timing: Black Week, mid-year sales, and member/gift-with-purchase events.
- Ordering abroad: small parcels usually arrive untaxed under the CHF 62 rule; perfume can face shipping limits.
Beauty is one of the categories where Swiss prices and the prices a few kilometres across the border can differ sharply — and where loyalty schemes and seasonal sales make a real dent. Here's where the value actually is for makeup, skincare and fragrance in Switzerland.
Where to buy, by need
| What you want | Where to look first |
|---|---|
| Prestige makeup & fragrance | Sephora, Marionnaud, Douglas — sale & loyalty offers |
| Everyday skincare & drugstore brands | Coop City, Manor, Migros |
| Discounted perfume online | Notino and specialist online shops |
| Mixed / general | Galaxus beauty section |
Why the big beauty retailers are worth comparing
For prestige brands, a dedicated beauty retailer like Sephora usually wins on three things: the widest brand and shade range, frequent sales and member-only discounts, and gift-with-purchase and loyalty points that effectively lower the price over time. The trick is to time your restocks to the sale and loyalty events rather than buying at full price mid-season.
Browse the Sephora sale for makeup, skincare and fragrance.
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How to time the sales
- Black Week (late November) is the biggest beauty sale of the year — see our Black Friday Switzerland guide.
- Loyalty & member events at Sephora, Marionnaud and Douglas often beat public sales — join the free programmes.
- Gift-with-purchase periods effectively discount your restock; stock up on staples then.
- Compare across retailers — the same fragrance can vary a lot in price between Swiss shops.
Ordering beauty from abroad: the customs angle
Cross-border beauty can be cheaper, but check the rules. Small orders usually arrive untaxed under the CHF 5 rule (about CHF 62 of goods), while larger orders attract 8.1% VAT plus a carrier handling fee. Note that perfumes and aerosols can face shipping restrictions, so a Swiss-based retailer is often simpler. Full detail in our customs & VAT guide.
Validated deals
We price-check offers for shoppers in Switzerland — see the latest on our deals page.
Frequently asked questions
Where is the cheapest place to buy makeup and skincare in Switzerland?
Compare Sephora, Marionnaud and Douglas for prestige brands (use sales + loyalty points); Coop City, Manor and Notino for everyday and discounted items. Compare across two or three before buying.
When are the best beauty sales?
Black Week in late November, mid-year sales, and brand loyalty/gift-with-purchase events.
Do I pay customs ordering from abroad?
Small orders usually arrive untaxed under the CHF 62 rule; larger orders attract 8.1% VAT plus a handling fee, and perfume can face shipping limits.
General information for shoppers, not tax or legal advice. Retailer ranges and prices change. Swiss Deal Radar is independent and not affiliated with the retailers named, except where an affiliate relationship is disclosed.